About

Design has always been about solving problems.

I'm Lucas Lorençon, a technology professional with 12+ years of experience across Product, Design and digital business.

Along this journey, I've worked closely with cross-functional teams, digital products and technology companies — and it's from that intersection of business, user and technology that my way of working was born.

Today, my focus is helping digital products, e-commerces and conversion-driven businesses find opportunities and turn them into better experiences.